We are marketing analytics experts who help businesses grow by delivering thoughtful analysis and insight. We primarily focused on providing analysis and insights into marketing and product performance.
Very early in the process we realized that the usefulness of our recommendations were directly correlated with how accurately the data represented actual marketing and product performance. With that simple notion in mind, we swam further upstream and became immersed in the data creation process.
We became experts in the entire data analytics process, from data creation to analysis, insights and recommendations. Realizing that no one team can do everything, we became experts in working closely with product and tech teams to get new code added to source generators such as websites, apps, APIs, etc.
We now offer our broad based experience to help companies migrate to a data driven approach to marketing & product performance.
"A strong collaborator, MIProfs always finds a solution and executes it flawlessly. MIProfs has been a huge asset to our team and someone I personally enjoy working with time and time again"